Music up and throughout. Open on an office scene then cut to Nick.
Nick: The Medicare Advantage demographic, there’s a certain level of, you know, vulnerability. [Onscreen:
Nick Holden
Vice President of Product
UnitedHealthcare Medicare & Retirement] Nick: They’re also the ones that are probably using the system the most. I feel like making things simplistic for that demographic is something that we should be pursuing every single day. Scenes of Nick walking through office and working. Nick: My dad got sick. He was diagnosed with something called mantle cell lymphoma. You know, it was incredibly difficult. There’s definitely opportunity for change in health care. And, ultimately what I started to center around was really kind of, like, that need for advocacy and to, you know, help drive and make things more simplistic. Naveen walks into office, then scenes of Naveen working. [Onscreen:
Naveen Joshi
Technical Architect
Solutran (Optum Financial Services)] Naveen: In earlier days, you would have your insurance ID card, and then you would get a different card for your rewards; you would get a different card for your food and stuff. So, now when you go to the checkout lane, you’re now picking up all these different cards and then scanning one by one, and that’s time-consuming. Nick: The UCard is our attempt to make health care more accessible and simplistic for the member. Cece walks into the office, then show scenes of Cece and Nick talking. [Onscreen:
Cece Backman
Director of Product
UnitedHealthcare Medicare & Retirement] Cece: The UCard is a single card that enables members to access multiple benefits and multiple programs, including their member ID, all in one spot. [Onscreen:
Dan Galinson
National Accounts Executive
Solutran (Optum Financial Services)] Dan: When a member goes to redeem their benefits now, they’re seeing, “Oh, this was my health plan that gave me this benefit.” My whole passion is trying to set up a network where a member who has benefits – whether it’s OTC benefits, nutrition benefits, whatever that benefit is – to make it easy for them to use it, where they want to use it. Customer choice is super important. Show scenes of entire team around table working. Naveen: Just like an insurance card, and when they’re able to buy with that, they come out with this big smile. That’s what motivates us. Cece: Value-added simplicity is what the MA product team is after. Nick: I’m in health care for, you know, because of my dad initially, but then it’s, you know, all the people we can help along the way. I really can’t think of a better spot to be positioned than, you know, with UnitedHealth Group. Because you think of the size of UnitedHealthcare and kind of those classic insurance lines, and the number of people that you can actually materially affect. And then Optum and the myriad of services that they have to complement that? Again, I can’t think of a better spot to be to actually drive that change. Final scenes of team working. UnitedHealthcare logo appears. Disclaimer: Plans are insured through UnitedHealthcare Insurance Company or one of its affiliated companies, a Medicare Advantage organization with a Medicare contract. Enrollment in the plan depends on the plan’s contract renewal with Medicare.
Accessing all the benefits a Medicare Advantage plan offers should not feel like more work than it’s worth. Plan members typically receive multiple cards to access plan benefits as well as reward cards for completing health activities. UnitedHealthcare helps to simplify the member experience with the UnitedHealthcare UCardTM. UCard was introduced in 2022, and in 2023 is rolling out to more than 6 million individual Medicare Advantage members. UCard brings together the member ID with enhanced payment technology to create a single, integrated card that not only provides access to health care, but also allows members to shop with their benefits, spend earned rewards and more. “UCard is our attempt to make health care simpler and more accessible,” said Nick Holden, vice president of product for UnitedHealthcare Medicare & Retirement.
